Consider this paradox. Every year 1 million young people join the job market in Kenya, yet Kenya has the largest number of jobless
youth in East Africa.
As the government puts in place measures for addressing the issue of high youth unemployment and poverty, The private sector needs to join forces to sustainably grow its business and markets. Businesses and the societies that they operate in are symbiotic and it is now an established maxim that business cannot succeed in societies that fail.