Advertising

Mirror, Mirror – Who Is that Woman on TV?

Carla Vilas Boas is of mixed-race descent – African, European and indigenous - like a majority of the population of Brazil. But she spends hours straightening her hair, trying to look more like the blond, blue-eyed women she sees in the mirror of television.

Public Media Want Piece of Advertising Pie

Today’s new world of digital communications presents public media outlets with a complex challenge: to conquer loyal and active audiences, with programming that is beholden neither to governments, their main funders, nor to market imperatives.