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	<title>Inter Press ServiceMUSIC-NIGERIA: There&#039;s A Message in the Sound</title>
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		<title>MUSIC-NIGERIA: There&#8217;s A Message in the Sound</title>
		<link>https://www.ipsnews.net/1997/01/music-nigeria-theres-a-message-in-the-sound/</link>
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		<pubDate>Tue, 21 Jan 1997 00:00:00 +0000</pubDate>
		<dc:creator>Toye Olori</dc:creator>
				<category><![CDATA[Global]]></category>
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			<content:encoded><![CDATA[<p><font color="#999999"><p class="wp-caption-text">Toye Olori 
</p></font></p><p>By Toye Olori<br />LAGOS, Jan 21 1997 (IPS) </p><p>Fusing the lively sounds of Nigerian pop music with lyrics on development issues has gone a long way in bringing about awareness on family planning and the Acquired Immune Deficiency Syndrome (AIDS).<br />
<span id="more-88109"></span><br />
&#8220;The rationale behind the use of music in the promotion of family planning and condoms is that it entertains and relaxes people while passing on the message,&#8221; says Wole Sarumi, Marketing Manager of a local non-governmental group, the Society for Family Health.</p>
<p>&#8220;When you interlay music with (messages on) condoms and family planning, it makes the listening audience start thinking about the programme,&#8221; Sarumi explains.</p>
<p>Top Nigerian musicians have lent their voices and unique sounds to the spread of population messages.</p>
<p>Onyeka Onwenu, one of the top female musicians, and Sunny Ade, another big name here, started the ball rolling eight years ago when they produced two extremely popular hits &#8216;Choices&#8217; and &#8216;Wait For Me&#8217;.</p>
<p>Now, other local musicians have joined the chorus of using their music for development. Two &#8216;Fuji&#8217; musicians, Kollington Ayinla and Ayinde Barister, currently have hit tunes out to promote family planning.<br />
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&#8216;Fuji&#8217; music originated from Islamic tunes sung by Nigerian Muslims during the month of Ramadan &#8211; the ninth month of the Muslim year, during which no food or drink may be taken between sunrise and sunset.</p>
<p>Koranic students sing the songs to wake Muslims early in the morning to prepare food to begin the day&#8217;s fasting.</p>
<p>Ade and Onwenu&#8217;s album, &#8216;Wait for Me&#8217;, was sponsored by John Hopkins University in the United States which has a programme in population development and information.</p>
<p>Onwenu, who is known here as &#8220;the elegant lady of Nigerian pop music&#8221; composed and arranged the two tracks on the album devoted to family planning.</p>
<p>&#8216;Choices&#8217; asks couples to take a role in carving out a better future by not having unwanted children. &#8220;This is the time when we have to make a choice. Take a stand on the kind of world we want. Is it love with peace of mind or children we are not prepared for? We can make that choice,&#8221; says the song&#8217;s lyrics.</p>
<p>&#8220;You know making love is beautiful, but don&#8217;t forget you can make children sometimes when you don&#8217;t want to&#8230; There are ways of making love without making children. That is family planning&#8230; This is the time we have to make a choice,&#8221; the popular tune continues.</p>
<p>The track ends with the chorus, &#8220;Choices, Choices Choices, we can make that choice&#8221;, with ad-libs in Hausa, Yoruba, Igbo, Efik, Edo, Pidgin English and other Nigerian languages for more effective communications.</p>
<p>The other tune &#8216;Wait for Me&#8217; focuses on teenagers and their future and advises them to plan well to avoid early marriages and teen pregnancy. This track is sung in pidgin.</p>
<p>&#8220;The two musicians are unique in their music and have large audiences. We blended their different musics in producing the family planning tracks in order to capture their audience,&#8221; says Adebola Adejo, programme officer with the Planned Parenthood Federation of Nigeria (PPFN).</p>
<p>&#8220;We have to use this method (music), because there is more of a listening audience than a reading audience,&#8221; adds Adejo.</p>
<p>&#8220;Sunny Ade is a well known polygamist who now tells his audience he knows the evil of polygamy, given how much it costs him to take care of his large family. This in a way helps others who plan large families to think before jumping into it,&#8221; Adejo told IPS.</p>
<p>According to the PPFN programme officer, music has been instrumental in the jump in family planning awareness which stood at 45 percent in 1990 when the Ade-Onwenu album came out, to 75 percent awareness by 1993.</p>
<p>Nigeria is Africa&#8217;s most populated nation with an estimated 104 million people.</p>
<p>Contraception prevalence also increased from 3.5 percent in 1990 to 10 percent in 1993, Adejo said. &#8220;For PPFN, it was a very good project which has raised awareness of family planning much more than the use of pamphlets and handbills. It targetted the family, youths, men and women.&#8221;</p>
<p>Now, musicians also are singing about AIDS to promote the use of condoms and safe sex.</p>
<p>&#8220;Junior and Pretty, a pop group, and Pasuma, a Fuji group, have voluntarily started to sing about condoms without our commissioning them,&#8221; says Sarumi of the Society for Family Health.</p>
		<p>Excerpt: </p>Toye Olori 
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