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	<title>Inter Press ServiceHEALTH-MOZAMBIQUE: Taking AIDS Education To The Playing Field</title>
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		<title>HEALTH-MOZAMBIQUE: Taking AIDS Education To The Playing Field</title>
		<link>https://www.ipsnews.net/2000/05/health-mozambique-taking-aids-education-to-the-playing-field/</link>
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		<pubDate>Tue, 09 May 2000 00:00:00 +0000</pubDate>
		<dc:creator>Mercedes Sayagues</dc:creator>
				<category><![CDATA[Headlines]]></category>
		<category><![CDATA[Politics]]></category>

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		<description><![CDATA[Mercedes Sayagues]]></description>
		
			<content:encoded><![CDATA[<p><font color="#999999"><p class="wp-caption-text">Mercedes Sayagues</p></font></p><p>By Mercedes Sayagues<br />MAPUTO, May 9 2000 (IPS) </p><p>The stadium is packed. The crowd cheers wildly. This is a key match for Mozambique&#8217;s first league soccer cup.<br />
<span id="more-85230"></span><br />
The players emerge from the tunnels. But they are not wearing their team colors. Instead, they wear white T-shirts and white caps emblazoned with a logo: a soccer ball bouncing on top of the AIDS red ribbon.</p>
<p>Both teams run across the field, unfurling a long red banner to form the AIDS symbol.</p>
<p>Meanwhile, smiling young men and women in similar outfits hand out condoms and leaflets about HIV/AIDS to the public. They will do the same during the half time, when security is relaxed and lots of people sneak in.</p>
<p>This is Joga Seguro (Play Safe), a creative HIV/AIDS prevention campaign launched in Mozambique in October last year.</p>
<p>Soccer is by far Mozambique&#8217;s most popular sport. Banking on its popularity, Joga Seguro informs people about the disease and promotes safe sex as the first barrier for HIV prevention.<br />
<br />
Promoting condoms in radio spots, television advertisements and billboards are eight famous Mozambican soccer stars.</p>
<p>Travellers arriving at Maputo airport are greeted by a Joga Seguro billboard close to the luggage carousel.</p>
<p>Its condom dispensary empties quickly and needs frequent refills.</p>
<p>Household names such as Victor dos Santos, voted sports star of 1999, Rui Evora and Joao Chissano, players with Costa do Sol; Antonio Muchanga and Salvador Macamo, of Maxaquene, and Jose Elvino, Daniel Nhampossa and Arnaldo Salvado, of Ferroviario, have lent their considerable prestige to the campaign.</p>
<p>The campaign also seeks to protect players from HIV infection.</p>
<p>&#8220;Because players have fans and money, train away from their families and travel often, their sexual life can be risky,&#8221; says coordinator Rui Tadeu.</p>
<p>Through national and provincial soccer leagues, Joga Seguro conducts HIV/AIDS sessions with players and their trainers, masseurs, managers, and arbiters.</p>
<p>&#8220;Trainers are important because they know the players&#8217; sexual life intimately,&#8221; adds Tadeu. While top management needs to be seen as supporting the campaign.</p>
<p>Joga Seguro has a regular column in the sports pages of main newspapers and magazines, about HIV/AIDS in the world of sports.</p>
<p>A recent edition told the story of Magic Johnson, the basketball star who shocked the world when he disclosed his seropositive status. Radio broadcasts of soccer matches include safe sex messages.</p>
<p>Catastrophic floods in March hampered activities in the central region but work continues in the northern provinces of Nampula and Cabo Delgado.</p>
<p>Joga Seguro&#8217;s one-year budget is U</p>
		<p>Excerpt: </p>Mercedes Sayagues]]></content:encoded>
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