The ‘West’ is a concept that flourished during the Cold War. Then it was West against East in the form of the Soviet empire. The East was evil against which all democratic countries – read West – were called on to fight.
When the Islamic State of Iraq and Syria (ISIS) suddenly emerged in Iraq, it declared as one of its first targets the Shiites and what it called the Safavids. The Safavid dynasty
(1501-1736) was one of the most powerful Iranian dynasties after the Islamic conquest.