Low and middle-income countries have far fewer tobacco regulations than high-income countries and are paying the price - with bigger health and economic impacts.
This year for World No Tobacco Day on May 31 the World Health Organization has recommended that countries adopt plain packaging as a way to reduce tobacco use, however so far mostly only rich countries have been able to afford to implement the changes.
February 27 will mark the 10th anniversary of the World Health Organisation Framework Convention on Tobacco Control (FCTC), the first global public health treaty.