A video ad
is being screened before every match at the Africa Cup of Nations currently under way in Equatorial Guinea. Part of African Football Against Hunger
, a joint initiative by the U.N. Food and Agriculture Organisation (FAO) and the Confederation of African Football (CAF), it shows a player dribbling a football, taking a shot and scoring – the winning kick is a metaphor for ending hunger in Africa by 2025.
The Confederation of African Football (CAF) has joined a number of football stars, celebrities, international health organisations and corporations in the ‘Africa United’ global health communications campaign aimed at preventing the spread of Ebola in West Africa.