‘Know your customers’ is arguably the first rule of marketing. By identifying and segmenting customer groups, companies can target their products and services to the right people, in the right way. This can open-up opportunities for growth, inform product development and improve customer retention.
Ndaba Dube, a Bulawayo resident, says he built himself a home on a small piece of land after the authorities kept him on the housing waiting list for more than two decades. The land he chose is in an old township established before Zimbabwe’s independence in 1980.
The first time I visited South Sudan in 2004 - prior to its independence - I travelled across the entire the country which was then a region devastated by man’s inhumanity to man. Although South Sudan is slightly larger than France, I could find only one concrete school building in Rumbek.
An article published in April 2020 by the World Economic Forum warning that Africa was facing a Covid-19 time bomb
was widely shared among the humanitarian sector, with increasing alarm.
“We have buried twenty-eight people. I have seen them with my own eyes. We also found three bodies in the fields and buried them too. I can show them to you. It’s not far from here. We buried them there.” The man points to the hills. He doesn’t want to show his face or say his name, but he agrees that his voice can be recorded, so that his words don’t get lost. The camera can’t shoot him; it can only look at the tall grass or at the forest towards the countryside where it is no longer possible to cultivate food. The man talks while music from Lengabo’s catholic church marks the time of truce and hope.
A recent seizure at Johannesburg’s international airport of a large consignment of rhino horns confirmed worst fears – illegal trafficking of wildlife and the plundering of treasured species is back with a vengeance after a Covid-19 lockdown lull.
Gilbert Bor manages a small farm in the western highlands of Kenya. Landscapes are hilly, village roads lined with pine trees, his cows mostly of the Friesian breed. He is up at 6:00am daily to lead his animals through the woods into the valley below.
Bassey Etim Ironbar is a rare example of an Olympian that transformed from an athlete to a volunteer who does menial jobs like sweeping the streets and clearing debris from open sewers.
He moves aside the curtain, thin as gauze, and then bends over. The darkness dazzles for a few seconds when one enters the house—actually, a den made of earth where air and light filter through the narrow entrance. Jean de Dieu Amani Paye holds her tiny baby, wrapped in an elegant fabric, in his arms. He was a teacher of French and Latin and had a small business. He also cultivated the land: cassava, corn, sorghum, and beans.
The Democratic Republic of Congo is one of the most hostile and dangerous regions for journalists. A complex conflict, deeply rooted in the country’s past, allows very little freedom, both movement and the press.
Kenya is constructing a railway line that connects the coastal port of Mombasa and the interior of the country. It is expected to terminate at Malaba, a town on the border with Uganda, and link up with other railways that are being built in East Africa. It’s locally known as the Standard Gauge Railway (SGR).
Honorine Meda is 23. Cycling through her hometown of Dissin, in Burkina Faso’s verdant southwest, she smiles, waves and stops to chat with one of the girls she counsels.
Back-to-back droughts followed by plagues of locusts have pushed over a million people in southern Madagascar to the brink of starvation in recent months. In the worst famine in half a century, villagers have sold their possessions and are eating the locusts, raw cactus fruits, and wild leaves to survive.
Twenty-seven years after South Africa’s first democratic elections, the country finds itself reflecting on the catalysts of a week of looting and destruction of property resulting in more than 200 deaths and US$ 1.3 billion in damage.
Rwanda is trying to reduce post-harvest loss by relying on new technologies to increase the amount of food available for consumption and help smallholder farmers confront some challenges caused by the overproduction of staple crops.
Tsaone Basimanebotlhe was not expecting security agents to appear at her home in a village outside Gaborone, Botswana’s capital, in July 2019, she told CPJ in a recent interview. But they didn’t come to arrest or charge her, she recalled – they came for her devices, hunting for the source for an article published by her employer, Mmegi
With its political and economic clout, the G20 should lead in delivering sustainable food systems as the world grapples with rising hunger, malnutrition and inequality.
With her bare hands, Roda clears debris and forages scraps from her wrecked teashop after attackers scorched Gumuruk, a town in the Greater Jonglei region where conflict frequently disrupts daily life and stifles progress.
The declaration of independence of South Sudan was a great historic moment that gave hope to South Sudanese on July 9, 2011. It brought a sense of satisfaction, indicating achievement of a life-time dream for which millions of our people across generations paid the ultimate price.
Wildlife and environmental campaigners have called for international action as concerns grow over a project to create a massive oilfield in one of Africa’s last wildernesses.
Two Indian women, one Muslim and the other Dalit (former untouchables), separated by culture and geography, have found common ground in leading change in conflict-torn South Sudan.